Price Intelligence gives you the foundation to compete smarter.
It’s built on two powerful components: the Platform and the Data Feed. Whether you use one, the other, or both, the real value comes from knowing how to activate them in ways that drive faster decisions, stronger strategy, and better results.
• Am I the price leader? Is my pricing optimally positioned across key competitors?
• What’s being promoted, and how often?
• How does my in-stock position compare?
• What happened during major events last year? And two years ago?
Whether you're uploading a prioritized list of SKUs to understand your positioning, reviewing promotional trends, or feeding pricing and availability into a BI tool, Price Intelligence helps you see the opportunities more clearly and act on them faster.
Let’s break down the two facets of Wiser’s Price Intelligence and how they help you answer these core questions.
Some of the features or visuals shown in this guide may vary depending on your configuration or require additional purchases. Please reach out to your Customer Success Manager for details specific to your account.
The Two Facts of Price Intelligence
Turning Questions Into Action
Every team approaches Price Intelligence with different goals. This section shows how common business questions can be answered with either the Platform, the Data Feed, or both with practical ways to put each into motion.
Real-World Use Cases: Where Price Intelligence Contributes
Beyond those four questions, customers use Price Intelligence to support a range of strategic and operational goals. These examples highlight how it contributes meaningfully to broader initiatives, especially when paired with internal business intelligence systems, performance trackers, or analytics tools.
In each case, Price Intelligence is not acting alone. It’s a powerful contributor to success, enabling teams to enrich internal data, validate assumptions, and move faster with confidence.
These stories reflect how Price Intelligence helps organizations solve challenges that span departments, platforms, and priorities.
Here are just a few:
Make Price Intelligence Part of Your Internal Reviews
Whether it’s a quarterly strategy session, executive update, or internal business review, these moments are your opportunity to demonstrate impact and guide future plans. Price Intelligence helps you bring the right insights to the table.
Use it to:
How you can put this into practice:
Use the platform to grab visual examples and pull historical trends from the data feed. Package insights into a focused review deck that makes your work visible and your next steps clear.
Bonus Tools
The Price Intelligence Checklist and Price Intelligence Glossary can help you find the right metrics and filters as you prepare.
As you use Price Intelligence more often, in your weekly workflows or internal reviews, you'll start to notice the signs of real momentum. Here's what that progress can look like.
Signs You’re Using Price Intelligence to Its Full Potential
What You’re Doing | What It Tells Us |
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Whether these signs already feel familiar or you're just getting started, there’s always room to grow. The more consistently you use Price Intelligence, the more value it delivers across your business.
Wrapping Up
You’ve already invested in Price Intelligence. Now is the time to deepen that value.
By aligning your teams, integrating the product into regular workflows, and building a habit of insight-driven action, you can:
Spot opportunities faster.
Plan with more confidence.
Justify decisions with clarity
Whether you’re using the Platform, the Data Feed, or both, there’s more value to unlock.
Want help getting there?
Reach out to your Customer Success Manager.
We’re here to support your next step.
