Welcome to Market Intelligence.
Market Intelligence (MI) delivers real-time insights into pricing, product availability, and market trends—helping you stay competitive, optimize pricing, and maximize profitability.
This Quick Start companion highlights six essential features that will help you:
Build flexible reports based on your catalog or full category level data.
Track competitor pricing, promotions, and product coverage in one place.
Identify opportunities to adjust pricing, optimize assortment, and refine strategy.
For full details on report setup and advanced features, refer to the User Guide or contact your Customer Success Manager.
KEY FEATURES & BENEFITS
1. Flexible Reports for Smarter Decision-Making
Build reports based on your own catalog or expand to category-level analysis (including products competitors sell but you don’t).
Compare prices, availability, and promotions across multiple retailers.
Choose whether to include marketplace (3P) offers like those on Amazon.
Use this to benchmark competitors and uncover gaps in your assortment.
2. Price Matrix & Competitive Ranking
Benchmark your products against competitors at SKU or category levels.
Identify who has the lowest and highest prices in your market.
Use this to ensure your pricing is competitive without eroding margins.
3. Product & Assortment Coverage Reports
Track where your products are listed and where competitors have coverage that you don’t.
Use your reference catalog as a baseline for strategic analysis.
Use this to spot missed opportunities and expand into new channels.
4. Promotions & Discount Tracking
Understand promotional trends with detailed reports on price reductions and cashbacks.
Compare your discounting strategy to competitors to optimize sales.
Use this to develop a long-term pricing and promotional strategy
5. Historical Pricing & Trend Analysis
View pricing trends over weeks or months to spot market shifts.
Identify seasonal patterns and pricing opportunities.
Use this to predict future pricing trends and plan inventory accordingly.
6. Customer Sentiment & Review Insights
Monitor ratings and reviews to understand how price and quality impact perception.
Identify opportunities to improve pricing, messaging, or positioning.
Use this to align pricing with perceived product value and customer expectations.