What it shows
A relative price index that normalizes prices to 100 = lowest observed price.
Why it matters
Perfect for comparing pricing movement across SKUs, categories, or retailers with different starting prices. Reveals percentage-based price movement without needing identical price points.
How to use it
Choose category or brand scope.
Select Base 100 as the report type.
Interpret values: The base price is assigned a value of 100, and all other prices are scaled accordingly.
For example:
If a retailer's index value is 107, their price is 7% higher than your catalog price.
If the index is 100, that retailer currently has the base price.
If the index is 93, that retailer is 7% lower than the lowest price seen during the selected time frame.
Tips & Best Practices
Filter by brand or category to avoid mixing unrelated SKUs.
Click a cell to see actual SKU prices behind the index.
Use for quarterly pricing reviews to track position stability.