Your data scope can evolve as your business grows.
You can add new retailers, brands, or geographies at any time through your Customer Success Manager.
What You Can Add | Examples | Why You Might Expand |
Retailers / Sites | Adding emerging marketplaces or regional e-commerce players. | Capture new competitors or partners entering your category. |
Brands | Including new competitor sets or private labels. | Benchmark against changing category dynamics. |
Categories | Expanding from “Haircare” to “Skincare” or from “Laundry” to “Kitchen Appliances.” | Broaden insight for category managers or multi-brand teams. |
Regions / Markets | Adding EU, APAC, or LATAM coverage. | Support global expansion or regional pricing strategy. |
All additions are configured by Wiser’s implementation team to ensure seamless data capture and consistent reporting.