Price Check allows you to validate more than just price while browsing retailer product pages. It gives you immediate visibility into delivery timing, which directly influences shopper behavior and competitive positioning.
Delivery Time Insights
Price Check surfaces delivery timing signals so you can:
Identify retailers offering faster delivery
Detect slower fulfillment that may weaken competitiveness
Understand whether price leadership is offset by delivery disadvantage
A retailer priced lowest (green) but offering slower delivery may not be truly winning the moment a shopper chooses to purchase.
Likewise, a higher-priced retailer (red) with significantly faster delivery may still be competitively positioned. Price should always be interpreted alongside delivery speed.
Using Signals Together
Price Check is most powerful when interpreting:
Price position (green / yellow / red)
Promotion status
Availability
Delivery timing
Recent price movement
Together, these signals help you determine:
Is this a real competitive threat?
Is the movement temporary or consistent?
Does this require immediate action or monitoring?
Best Practice Workflow
Validate price position using color indicators.
Check promotion status.
Confirm stock availability.
Review delivery timing.
Check recent price trend (up to 3 months).
If the movement appears sustained or strategic, move to WiseCard or a structured Market Intelligence report for deeper analysis.